In London c. 1830 the St. George Chessclub, named for the patron Saint of England was one of the hot spots for chess in the world. English pieces at that time were often carved in a style of stacked disks. These became known as 'St. George' style chessmen in honor of the club. Like the Regence pieces, these were named ahistorically. Pieces like this were a common sight long before the name was coined. For some reason a lot of collectors have problems with using this name for sets that predate the St. George chess club. 'Old English' is another common name for this design. Certainly I feel attempts to classify the difference between St. George and Old English sets are mostly silliness. If it looks like a duck and it quacks like a duck its the same design as a duck. If you want to tell me what kind of duck it is (Lund, Calvert, Hastilow) that's a different story, but don't tell me it's not a duck. Guy Lyons makes a good case for calling them all simply 'English' to avoid this argument. I might join him but 1. 'English' or 'Old English' is vague and broad. Many chess sets that look nothing like this would be described only as 'Old English' by many collectors. St. George is more specific and is well known. I say 'St George' and collectors instantly have a good idea what the set I'm talking about looks like. 2. Regence, Selenus, etc... the vast majority of Pre-Staunton design names were all ahistorical like this. No one seems to have a problem with calling German sets that predate Selenus' text 'Selenus.' And 3. my St. George label, above, was created in a graphics editor, not the html editor I'm working in now. Going back and changing it would require an extra step I don't feel like doing. What's more I like name 'St. George' better than the name 'Old English.' You can call them St George or you call call them Old English. You can even try to tell me the difference between the two designs, (in which case I will call you silly; you are entitled to call me silly for suggesting they are the same design.) It doesn't matter what name you use as long as your meaning is clear. I'm going to use the name Saint George. Most 'Lund style' sets are elaborate versions of the St. George design (Jon has some nice Lund sets,) as are Hastilow sets (Jon's Hastilow.) Calvert carved his share of sets in the St. George style, as did Jaques, before he made his mark on the world with the Staunton style. St. George sets are wonderfully balanced and quite practical for play. They rival Regence sets as the most popular pre-Staunton design.
I have a wooden St. George and an Anglo-Chinese soapstone set which shows a heavy enough influence I've included it here.